Reaching the right audience is everything when it comes to Facebook advertising for law firms. You’re not just competing with other attorneys—you’re also up against countless distractions in a crowded digital space. That’s where local targeting makes all the difference. A well-optimized campaign ensures your ads appear in front of potential clients in your area, […]
Local Targeting in Facebook Ads: Why Law Firms Need It Read More »
Practicing law is one of the most fulfilling and profitable professions. However, in today’s competitive landscape, visibility is key. While LinkedIn and Facebook are common platforms for lawyers, Instagram for attorneys presents a unique and powerful opportunity to reach potential clients. If your law firm isn’t leveraging Instagram yet, it’s time to reconsider. Should Attorneys
Instagram for Attorneys: A Game-Changer for Legal Marketing Read More »
Law firms are among the 200 million businesses marketing themselves on Facebook. However, an American Bar Association survey found it’s a far second to LinkedIn as the preferred social media platform. Law firms are concerned being on Facebook makes them seem unprofessional. Despite this, law firms should still consider the platform’s advertising capabilities. Facebook ads
The holiday season is a lucrative opportunity for businesses as people increase spending on consumer goods. It’s also a very competitive time for businesses since there’s heightened marketing and advertising activity as everyone wants a piece of that pie. That’s why it’s important now more than ever before to have well-thought-out plans for your Facebook
How to Plan Facebook Ad Campaigns For The Holiday Season Read More »
Facebook is the largest social media network on the planet. Brands love it because it enables them to connect with a truly global audience. The advertising tools that it offers are also among the best in the business. It goes without saying that any business that’s trying to generate sales online will devote a big
Understanding Facebook Reach and How to Quickly Grow Yours Read More »
With over 2.80 billion monthly active users daily, Facebook advertising is an important way to generate leads and customers. An astounding 80% of all Internet users use Facebook. These billions of users and most of them check their Facebook page multiple times per day. Many advertisers seem to struggle to show their message to the
13 Ways to Find Your Best Customers with Facebook Ads Read More »
Considering whether to tap into Facebook Stories to market your business? The time is now! Even though the “Stories” feature was created by Snapchat several years back, Facebook seems to have made it their own, and with 2.7 billion monthly users (active users, I might add), the audience is too big to ignore. Source: https://www.oberlo.com/blog/facebook-statistics
5 Tips To Use Facebook Stories to Market Your Business Read More »
Facebook has become such an important way for businesses to market their products and services. But with recent changes to the Facebook algorithm, many businesses are struggling to get the same exposure they used to get on Facebook. As this graph illustrates, the distribution and engagement of a typical post have gone way down over
Your Business Should Have A Facebook Group (or Several!)…Here’s Why and How Read More »
Facebook has announced that as of September, a relatively new and controversial feature on their advertising platform called Campaign Budget Optimization will become the mandatory default. Not the optional setting that it is now. You can expect that starting in September when you create your new campaigns, they will use Campaign Budget Optimization as the
Facebook Is Changing How You’ll Manage Ad Campaigns Soon…Here’s What You Need To Know Read More »
Did you know that you can use Facebook for business? I’m referring to what’s known as Facebook Workplace, the business only solution from Facebook that’s designed to help businesses increase communication and collaboration and make getting more work done easier and more efficient. You’re obviously very familiar with the Facebook tool or a social media
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