The right blog can help your company grow by attracting new customers and positioning you as a leader in the industry. Because of this, many businesses create blogs. But often, business owners do not have an idea of how to develop the blog to help their company be the best it can be. Here are …
6 Tips to Optimize Your Local Business’s Blog Posts Read More »
The number of consumers buying online has exploded in recent years, with an astonishing 2.14 billion people worldwide now shopping over the internet. In the US alone, there are more than 230 million digital shoppers as of 2021. That’s 1.43 percent more than in 2020, and that number will only keep growing. From these statistics, …
5 Tips on Combining SEO and Social Media for Small Businesses Read More »
Listen to this episode on your favorite listening app: Being a content creator can feel a little like the Indy 500. The gas pedal is on the floor, but it’s just left turn after left turn. And every time you lift your head and look around, you’re on the same oval track, unable to punch …
Optimizing Your Outdated Content for Higher Search Rankings Read More »
There are lots of businesses that engage in content marketing as part of their digital marketing strategy. However, there are also lots of companies that do it half-heartedly, without ever putting their full attention into it. The thing is, if you are going to do content marketing, then you have got to do it 100% …
Plagiarism is nothing new – in fact, it’s an academic crime that’s as old as time. However, not all plagiarism is built the same. There are countless types of plagiarism, from intentional to accidental, and while each produces the same effect – a violation of academic integrity – knowing the difference between them is vital …
What Are the Different Types of Plagiarism You Might Be Committing Read More »
When was the last time you took a critical look at your website? For most businesses we come across, it’s been years. It’s time to dive in! Having a website just isn’t enough these days. Your website’s visitors expect a lot out of it, so that means that you’ve got to deliver or risk losing …
9 Must-Haves For Your Website To Work Flawlessly Read More »
Keywords are one of the most often cited and perhaps least understood aspects of Local SEO. Content marketers from rank amateurs to seasoned pros suggest that you “focus on your keyword density” and “never publish a post without including your keyword in these 9 places.” But is that really the best way to get your …
The Surprising Truth about Keywords — And What You Should Focus On Instead Read More »
Anyone who has worked for a small business knows that in order to be successful, especially in the beginning, you’ve got to wear a lot of hats. From answering phones to social media marketing, you’ve probably figured out how to do it all, and do it all well. But that doesn’t mean it’s all been …
5 Tools Every Local Business Should Use For Better Content Marketing Read More »
When you’re creating a lot of content on a weekly or monthly basis, you may think you’ve got it down. But with the constant workflow of new ideas, content creation, and promotion of your blogs, podcast episodes, or videos, you may be forgetting a few crucial steps before you hit “publish.” If you fail to …
Run Your Content Through This 7 Step Checklist Before You Share It Read More »
After spending so much time and effort crafting a perfect blog post, you may be ready to call it a day. But if you don’t make an effort to reach new audiences on other platforms, you’ll limit your reach and your ability to gain traffic to your blog. By posting your content to these sites, …
6 Places You Should Be Publishing Your Content Other Than Your Blog Read More »
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